More than Apps, SMS Still Rules Mobile Marketing

With new and improved smartphones coming to the market this year, it’s hard to overlook the huge focus on mobile applications that has developed. Applications, or apps, are great for providing information, education and entertainment. However when it comes to mobile marketing, SMS remains the most powerful force. Whether or not you have an app, Read more about More than Apps, SMS Still Rules Mobile Marketing[…]

Eight Features Customers Value in a Mobile Campaign

Text message campaigns are successful for many reasons. Sometimes success is due to a popular campaign idea or a responsive group of text club members. Other times success is generated from the type of messages being sent. The best times are when a campaign just seems to click with your target audience. The text messages Read more about Eight Features Customers Value in a Mobile Campaign[…]